Hotfrog has been bought by Locafy and is still called Hotfrog Pty Ltd and as such is a stand-alone company looking for strategic partners in advertising and data. The company operates in 44 countries and helps 69 million businesses reach new customers globally. A Hotfrog profile is a tool for an SME to create demand for their business. Hotfrog helps convey what's different about the products and services the client offers, and the SEO benefits are huge!