CityLocal Pro

So, how do you get a real, organic audience when it seems impossible to get one? It’s actually more achievable than one would think! Let’s dive in.

Tip #1: Optimize Your Account

Before you start getting followers, you want to make sure they have a reason to follow you. First things first, you need to optimize your account before you start posting creative content. What this means basically is that you want to have everything we’ve listed below set up and looking the best it can. 

• Write your bio and have it match the voice of your brand.
• Have a link in your bio to your website or a landing page you want traffic to go to.
• Have a username that fits your brand. It has to be simple, easy to read, and easy to remember. Do try to use just one word, like “adidasoriginals” instead of “adidas.originals.”
• Choose whether your account will be a business account or creator account, then go into your account settings and make it as such.
• Have an appropriate profile image, such as your logo.
• Have a contact option, like email or telephone number.